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Web & SaaSClient: Global Sales Teams
XtraSales CRM & Lead Accelerator
AI-Augmented Lead Pipeline & Conversion Analytics Suite
Conversion Lift
+28%
Increase in lead-to-opportunity close rate
Follow-up Delay
< 15 mins
Automated trigger execution
Deals Managed
$42M+
In active sales pipeline value

Engineering Codebase: /Users/m2/code/xtrasales
The Engineering Challenge
Sales reps lost deals due to delayed follow-ups, unclear stage progression, and disjointed CRM spreadsheets.
The M²Core Architectural Solution
Engineered an interactive sales funnel with automated activity triggers, predictive deal closure scoring, and visual stage drag-and-drop.
System Architecture Layers
Engineered for sub-millisecond execution and horizontal scalability
Pipeline UI
Interactive Kanban Funnel
Drag deals across custom stages with automatic valuation updates
React + Tailwind
Analytics
Recharts Telemetry
Real-time quarterly revenue forecasts and rep velocity metrics
Recharts Visualization
Core Capabilities & Deliverables
- Visual lead drag-and-drop pipeline funnel
- Automated follow-up task creation and email notification triggers
- Interactive revenue forecasting charts with customizable metrics